INDUSTRY NEWS
8 DTC Beverage Brands Profiting from the Spirits RTD Boom (While Competitors Cut Ad Spend)
How DTC beverage brands capture spirits RTD market share through customer retention strategies and email automation
8 min read
NEWS & SPOTLIGHTS
Industry News & Product Spotlights
Stay informed with the latest beverage industry news, new product releases, and market insights.
INDUSTRY NEWS
8 Backend Optimization Strategies DTC Beverage Brands Are Using to Reduce Paid Ad Dependency in 2026
DTC beverage brands are reducing paid ad spend and doubling down on email marketing, retention strategies, and backend optimization to protect profit margins.
8 min read
INDUSTRY NEWS
7 Backend Revenue Levers Suja Life's $187M IPO Exposed That DTC Founders Are Ignoring
Discover the 7 backend revenue strategies behind Suja Life's $187M IPO. Learn how DTC founders can boost retention, LTV, and subscription revenue without increasing ad spend.
9 min read
INDUSTRY NEWS
9 Signs Your DTC Brand Needs a Specialized Email Marketing Agency (Not a Generalist)
DTC brands ditching generic agencies for specialized email partners that deliver $36-$42 ROI per $1 spent. Here's what to look for in 2025.
10 min read
INDUSTRY NEWS
The Founder Positioning Playbook: How DTC Brands Can Position Themselves as Email-First to Survive the CPG Funding Winter
DTC email-first strategy: How founders are building recession-proof revenue by owning their customer data through email automation.
10 min read
INDUSTRY NEWS
Klaviyo's AI Send-Time Optimization Is Here: What DTC Founders Need to Know Before It Becomes Your Default Strategy
Klaviyo's AI Send-Time Optimization uses behavioral data to deliver emails when each customer is most likely to engage. Here's what DTC brands must know.
8 min read
INDUSTRY NEWS
The Engagement Decay Curve: How DTC Email Open Rates Die by List Age (And What to Do About It)
Email list decay kills DTC revenue. New data shows one in four addresses decay yearly. Learn the engagement decay curve and retention tactics.
9 min read
INDUSTRY NEWS
Fifth Circuit Strikes Down Federal Home Distilling Ban: What the Ruling Signals About DTC Regulatory Momentum and Why Your Email List Is Your Insurance Policy
The federal home distilling ban ruling signals massive DTC regulatory shifts. Here's what alcohol ecommerce brands need to know—and why email is your edge.
11 min read
INDUSTRY NEWS
Klaviyo's AI Subject Line Generator vs. Human Copywriter: What Actually Moves Your Revenue
We tested Klaviyo's free AI subject line generator against human copy. Here's the real comparison for DTC brands doing $50k+ monthly.
12 min read
INDUSTRY NEWS
Craft Brewery Bankruptcy Wave Hits 2026: What DTC Brands Can Learn About Diversifying Beyond Paid Acquisition
DTC brands over-reliant on paid ads face extinction. Here's how successful brands diversify revenue using strategies that actually work.
13 min read
INDUSTRY NEWS
Moët's Schiphol Pop-Up Proves Experiential Data Capture Works—Here's How DTC Brands Can Replicate It With Post-Event Email Sequences
Moët's airport pop-up nails experiential marketing email capture DTC brands should steal. Here's the post-event email sequence playbook to turn tastings into revenue.
10 min read
INDUSTRY NEWS
Family Winemakers Turn to Social Media Workshops as DTC Tasting Room Traffic Declines—What Every E-Commerce Brand Can Learn About Owned-Channel Urgency
DTC winery email marketing strategy lessons for e-commerce brands. Tasting room traffic is tanking—here's why owned channels are the only real fix.
11 min read